Suno App

Turning everyday passions into original songs with Suno, powered by Zebr’s creator campaigns 🎶

0

Zebr Submissions

0M+

Views

Here's what happened

Here's what happened

We wanted to showcase how easy and versatile Suno can be by giving creators different reasons to make their own music.


Across two activations, we tapped into things people naturally feel passionate about - from the places they call home to the football teams they support during the world cup.


By giving creators a simple starting point rather than a rigid format, we encouraged them to use Suno in their own way and create content that felt personal and relatable.

Zebr Challenge

  • Our Challenge feature is a fast-paced, exciting way to generate a volume of creative content!

  • Creators submit posts based on a creative brief.

  • Encourages participation only in challenges they connect with, ensuring quality content.

  • Payouts tied to view check-points: secures posts while protecting budget until view milestones are reached.

  • Our Challenge feature is a fast-paced, exciting way to generate a volume of creative content!

  • Creators submit posts based on a creative brief.

  • Encourages participation only in challenges they connect with, ensuring quality content.

  • Payouts tied to view check-points: secures posts while protecting budget until view milestones are reached.

Phase One

Phase One

Location Songs

Location Songs

We encouraged creators to use Suno to create an original song inspired by a location that meant something to them. This could be their hometown, country, favourite holiday destination or somewhere they simply loved spending time.


The open-ended trend gave creators plenty of room to get creative, resulting in a wide range of songs and stories tied to the places they know and love. This helped demonstrate the versatility of Suno while making music creation feel personal and accessible.

Phase Two

Phase Two

Football Anthems

Football Anthems

For the second activation, we tapped into the excitement around the World Cup and challenged creators to make their own football anthem using Suno. Creators could choose their favourite team and create an original song showing their support, from big stadium-style anthems to more playful and unexpected takes.


The creative gave creators a fun way to combine their passion for the World Cup with music creation, while creating content that was naturally tied to a huge cultural moment.

And the Results?

And the Results?

And the Results?

Proof That Creativity Has No Limits

0

Zebr Submissions

0M+

Views

Across both activations, the campaigns generated 7.8M+ views and 139 Zebr creator submissions, showing how different cultural moments can unlock new ways for audiences to experiment with Suno.

From hometown pride to football fandom, the campaigns gave creators a reason to make something that was genuinely their own - helping showcase Suno as a tool for turning almost any idea, interest or passion into a song 🚀

Join the other companies winning with Zebr

Ready to talk about What Happens Next?

Let’s talk about your next campaign - and how we can shape the conversation together

Let's talk

Ready to talk about What Happens Next?

Let’s talk about your next campaign - and how we can shape the conversation together

Let's talk

Ready to talk about What Happens Next?

Let’s talk about your next campaign - and how we can shape the conversation together

Let's talk